They are faces of the same coin, in one you can read about audiophile gear
and in the other you can read about music. They are called “Audio & Cinema
em Casa” and “Blitz”
These two magazines are old in Portugal, the audiophile one is about 20
years old and the music one comes from the newspaper with the same name
that started running in 1984.
I don’t always buy these magazines, these days I have a digital
subscription for the audio one, because I had a heavy discount and I buy
the music one if I’m in the mood.
These magazines are the effort of countless work hours and I’m sure nights
without sleep, because of that they are references in Portugal.
I admit the Internet almost killed my enjoyment for professional written
articles. In this fast paced world of instant news and amateur journalism,
anyone can write about audio gear and music, but few are the sites that can
make me devour text like these magazines do.
People sometimes forget that most online news come from the professional
press, be it printed or digital. If you think about it all news come from
the same sources, amateurs just filter all the noise and post small
articles on niche sites or blogs. Now that’s all fun and games but because
they can’t actually copy all the content stuff gets lost in the transition.
I enjoy reading from professional sources because most news aren’t half
backed on someones attic or basement. Pros have direct access to things few
fans have, unless they are the presidents of an official fan club or
something like that.
I don’t actually follow many audio gear/music sites on the internet, I can
visit them to have a little snack but few are the sites that can make me
return after some days.
I do follow some youtube channels and many personal blogs.
Most sites have a loyalty problem with people like me, we jump for site to
site searching for our favorite news, so sites make forums and other honey
traps but in the end the result is only the delay of the departure of the
reader. Magazines might try those tricks but in the end it’s the written
material that counts, a bad magazine goes down the drain fast, a bad site
can be up for a long long time and that’s why we have so many shitty
websites about music and audiophile gear that plague the web.
I don’t put personal sites or blogs on the shitty list even if the are
awful looking and bad written like mine is. I mean if someone takes time to
rant about magazines and news from his/her point of view you already know
it’s a personal opinion, the same can’t be said about a site made really
for enthusiasts of some hobby, it might show personal views but it also
needs to have reliable news and unbiased articles, something even good
magazines have trouble keeping balanced.
I think anyone can write but no blog/website can beat a good professional
Some people should hammer that on their minds before embarking on projects
thinking about making easy money from niche communities.
Remember my Grado RA1 clone rant? It’s the same but for websites….all of this because I’m so F#$%#$ tired of website owners thinking they are the next What’s Hi-Fi or Rolling Stone magazines
Not all things are bad, for example InnerFidelity is a fine example of
something done right because it has a great reviewer. Few sites can
balance ads, reviews, good articles like he can. No I’m not getting paid by
Addendum: (I found out InnerFidelity belongs to a huge umbrella of tech sites, even so I still think its a fine example of a website as of this writing)
Now I’m gonna read a good magazine if you don’t mind…